Today, artificial intelligence is a new trend in business, but many are sceptical about it due to lack of information.
What is AI? AI (artificial intelligence) is the ability of computer systems to perform creative and intellectual functions that were previously subject only to the human brain, such as learning, reasoning, logical construction, etc. That is, artificial intelligence can significantly speed up and improve work. Below are the top 3 business areas that have already used AI in their work.
Marketing. AI already sorts customers by interests or demographic groups, can target ads to them based on browsing history, supports recommendation mechanisms and is an important tool that gives customers what they want, exactly when they want it. Another way to use AI in marketing is chatbots. These bots can help solve problems, offer products or services, and support sales. Artificial intelligence also supports marketers by analysing consumer behaviour data faster and more accurately than humans. These ideas can help companies make adjustments to marketing campaigns to make them more effective or better plan for the future.
Trading. There is definitely a side of selling products and services that is unique to humans, but artificial intelligence can equip sales professionals with ideas that can improve the sales function. AI helps to improve sales forecasting, predict customer needs and improve communication. And intelligent machines can help sales professionals manage their time and determine who they need to contact and when, as well as which customers may be ready for conversion.
Research and development. What about artificial intelligence as an innovation tool? This can help us achieve a deeper understanding in almost any industry, including healthcare and pharmaceuticals, finance, automotive and others, while simultaneously efficiently and accurately collecting and analysing a huge amount of information. This and machine learning can help us explore problems and develop solutions we’ve never thought of before. AI can automate many tasks, but it will also open the door to new discoveries, ways to improve products and services, and to complete tasks. Artificial intelligence helps research and development to be more strategic and effective.
Today, the use of AI has great potential for development all over the world. It is gratifying that the first centre for the study of Artificial Intelligence in Central Asia “Tajrupt” or “Tajrupt.ai”has opened in Tajikistan. Its founder is a young, promising man Azizjon Azimi, who holds a master’s degree from Harvard and Stanford Universities in the USA.
His start-up is currently valued at $6 million. The company plans to expand and reach new markets in neighbouring countries. We wish this centre and its entire team in the person of Azizjon Azimi prosperity and well-being, we hope that such industries as IT will also develop in Tajikistan.